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Top Affiliate Programs for Bloggers in 2023



In this era, bloggers have various options to generate income from their platforms. They can choose to receive sponsored posts, display advertisements, vend products, or provide consultation services.

Using the best affiliate programs for bloggers is one of the easiest ways to earn.

One reason why affiliate marketing is a profitable field for making money is:

  • It’s a multi-billion dollar industry: Spending in the U.S. alone is expected to reach over $8 billion in 2022, almost triple what it was ten years ago.
  • According to Rakuten, more than 80% of advertisers have affiliate programs.
  • The industry is responsible for over 16% of ecommerce orders.

Continue reading in order to discover which affiliate program you should select.

What Are Affiliate Programs

Publisher (or blogger) earns affiliate commission by marketing a business’s products through referral programs called affiliate marketing programs.

To begin with affiliate marketing, you:

  1. Join a program
  2. Search for a product
  3. Promote it
  4. Earn a percentage of profit for each sale you refer

Sales can be tracked by using affiliate links. Each affiliate program utilizes a slightly distinct tracking method, but all of them provide a means for you to monitor your successful referrals.

An affiliate program consists of three main players.

  • Advertiser: Also known as the seller, their goal is to make sales while getting the word out about their product.
  • Publisher: Also known as the affiliate marketer, their goal is to earn income.
  • Consumer: They want to buy a product.

Our Recommendations

Amazon Associates

The online marketplace is ideal for affiliates in various niches, especially those with a B2C audience, as it offers a wide range of products totaling in the tens of millions.

Amazon Associates, the affiliate program of Amazon, offers different commissions depending on where you are and the product category you choose to promote. For instance, in the US, commissions range from a meager 1% for video games and consoles to as high as 10% for luxury beauty products and 20% for Amazon Games.

Fiverr

Fiverr, the largest and most famous marketplace for freelance services globally, is the perfect answer. The platform is utilized by prominent companies such as Google, Meta, and Netflix to find reliable freelancers in various fields like product design, data science, and web development.

Fiverr’s affiliate program provides various opportunities to earn money by promoting its business management tools and selling Fiverr Learn, the company’s online learning platform.

EBay

Even when competing with major players like Amazon Associates, eBay still offers great potential for B2C affiliates with its 138 million active buyers worldwide.

Curious about the reasons to prefer eBay instead of Amazon? Well, here’s one: Bloggers find success in specialized markets, and eBay does too. For instance, eBay provides a 3% payout on food and alcohol transactions, whereas Amazon only grants 1% on grocery purchases and nothing for alcoholic beverages.

ExpressVPN

The VPN industry is set to reach $76 billion by 2027, thanks to the fact that 40% of Americans have concerns about their data, showing that privacy is important to online users.

ExpressVPN is one of the most popular VPN affiliate programs, with four million active subscribers being one of the biggest players in the market, as per our research.

If you have watched YouTube, it is likely that you have come across ExpressVPN due to its numerous sponsorships with over 1,500 YouTubers. This notable brand awareness makes it easier for bloggers to promote and sell.

Etsy

With 60% of Americans frequently purchasing vintage items, the popularity of vintage has never been higher.

Etsy is the go-to platform for many shoppers as it focuses on vintage, handmade, and custom goods ranging from clothing and shoes to interior decor. Moreover, its active buyers have increased threefold from 2017 to 2021, resulting in $2 billion in annual revenue.

Awin manages Etsy’s affiliate program, which provides a 4% commission for each sale. This commission is comparable to what is offered by Amazon and eBay. However, Etsy stands out by offering a significantly longer 30-day cookie window.

ConvertKit

If you use a newsletter to promote your blog, you are likely aware of the effectiveness of email marketing that generates an approximate return of $36 for every $1 invested.

What if your audience consists of content creators who want to utilize email in order to connect with and captivate their readers, despite the fact that most email marketing tools mainly cater to businesses?

ConvertKit offers email marketing tools and resources specifically created for coaches, authors, podcasters, and musicians. These include attractive landing pages and visually appealing email templates, enabling creators to highlight their finest work. By boasting a 99.8% delivery rate, the platform ensures that users have an excellent opportunity to prevent their emails from being marked as spam.

MailerLite

If you want to suggest email tools to a more business-oriented audience, it is advisable to promote a broader option such as MailerLite. It should be noted that content creators are not the sole users of email marketing.

With an average live chat response time of five minutes and a 97% satisfaction rate, the platform takes great pride in providing excellent customer support.

If your target audience consists mainly of retail brands and direct-to-consumer merchants, you may find that MailerLite’s affiliate program is a suitable choice as it seamlessly integrates with popular ecommerce platforms such as Shopify and WooCommerce.

Buzzsprout

Enter Buzzsprout, a podcast hosting platform that provides essential resources for starting a podcast and aids in podcasters’ distribution to major directories such as Apple, Spotify, and Amazon Music.

Buzzsprout is clearly in-demand, as around 4,000 individuals join it weekly to commence a podcast.

Buzzsprout’s affiliate program provides a fixed $20 commission for each sale brought in by you. What sets it apart is that it also grants a $20 credit to the individual you recommend, which could positively impact your conversion rate. Moreover, the program incorporates a lifetime cookie window, meaning that you can still receive a commission if a customer makes a purchase up to five years after clicking on your unique referral link.

WP Buffs

WP Buffs provides WordPress website management services and works in collaboration with premium plugins to ensure seamless website performance.

One of the best affiliate programs for bloggers is WP Buffs due to its automatic payouts, extended cookie-tracking period, and popularity in the WordPress community.

Codeable

If you have a network of new business owners who require assistance with WordPress development, it is recommended that you join the Codeable affiliate program.

Codeable is equipped with a group of developers who are capable of providing assistance in the areas of custom WordPress themes, templates, and plugin development as well as offering security optimization and website design services.

Adobe

The famous suite of creative and multimedia software, Adobe Creative Cloud (including Photoshop, Illustrator, Premiere Pro, InDesign, etc.), is considered the best friend of every visual artist.

The Adobe Affiliate Program offers a generous package with a cookie duration of 30 days, a wide range of commissions, and the opportunity to promote three of their products – Adobe Creative Cloud, Adobe Stock, and Adobe Document Cloud.

Semrush

Semrush, an excellent SaaS tool, is utilized by professionals in the fields of keyword research, content marketing, and search engine optimization (SEO). Through its exclusive partner program, bloggers have the opportunity to generate recurring income by promoting Semrush plans. By encouraging users to sign up, bloggers can earn up to $200 per new subscription, $10 for each new trial, and $0.01 for new signups.

FlexJobs

FlexJobs is an internet-based job platform that aids in the efficient search for employment. The job listings are categorized, facilitating the identification of suitable job opportunities. Additionally, you have the option to filter the listings to exclusively display remote work-from-home positions.

The CJ Affiliate network (formerly Commission Junction) is where FlexJobs’ affiliate program is hosted.

TripAdvisor

TripAdvisor is a renowned travel website that is famous for the reviews tourists and residents write about destinations, accommodations, and restaurants. Users can utilize the platform to compare prices and make bookings for tours, flights, and accommodations.

One of the best affiliate programs for travel bloggers is TripAdvisor’s, where you can earn money by referring clicks to partner hotels. The amount you will be paid is based on the monthly number of clicks that you refer, with commissions starting at 50%.

Expedia

Expedia, a major travel brand, has ownership of other travel companies like Hotels.com, Orbitz, and Travelocity. With its extensive reach and network covering over 200 countries and offering more than 1 million bookable properties, Expedia secures a position on our list of top affiliate programs for bloggers.


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